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Health Blog
15 Oct 2026
Bajaj General Insurance

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Walking is no longer just a fitness goal; it's also a key part of the health insurance conversation. Insurers increasingly reward policyholders for an active lifestyle through step challenges and renewal discounts.
This may make you wonder whether these incentives are real or just a marketing gimmick. Let us find out in detail about step count health insurance discounts here.
Step challenges are wellness programmes where policyholders earn rewards for meeting daily or monthly walking targets. Depending on the insurer and policy, these rewards can include:
Bajaj General Insurance has incorporated step-count-based wellness benefits into certain types of health insurance policies through the 'Walk to Win' programme. For the qualifying health insurance policies, here is how it works:
Walking Target | Required Days | Required Months | Renewal Discount |
7,500 steps/day | 24 days/month | at least 9 months/year | 5% |
10,000 steps/day | 24 days/month | at least 9 months/year | 10% |
Step count health insurance discounts can make wellness more rewarding by combining healthier habits with potential financial savings. This can benefit policyholders in different ways:
Daily step targets can motivate policyholders to stay active and build a more consistent walking routine. This can also help make physical activity a regular part of their everyday lifestyle.
By meeting prescribed activity targets, policyholders can earn discounts on renewal premiums. This gives them an added financial incentive to work consistently toward their daily step goals.
These programmes shift the focus from treating illnesses to encouraging healthier everyday habits through preventive health rewards.
Step counts provide a simple, trackable way to monitor daily activity and work toward defined health goals.
The rewards can encourage policyholders to interact more regularly with the insurer's wellness features and health resources.
To qualify for a step count wellness discount, the following conditions apply at Bajaj General:
Let us understand how much one can save with a step count discount in health insurance with a practical example. For instance, if an eligible renewal premium were ₹30,000.
However, the renewal premium can change due to factors such as age, product pricing, coverage changes, taxes and other applicable adjustments. Therefore, a 10% discount should not automatically be interpreted as paying exactly 10% less than the previous year's premium.
Before relying on just a walking rewards insurance discount, you need to carefully determine the policy terms and conditions for:
Step count health insurance discounts can encourage healthier habits by turning everyday activity into measurable rewards. However, their value ultimately depends on consistency and the type of policy you choose. Bajaj General Insurance's My Health Companion takes this wellness-first approach further by combining everyday OPD healthcare with consultations and more.
Explore My Health Companion for a wellness-focused approach to everyday healthcare today!
A step-count discount can be a valuable added benefit, but it shouldn't be the sole factor in choosing a health insurance policy.
The requirements can apply to each eligible insured person under the relevant policy terms. Policyholders with a family floater coverage need to check the specific conditions for eligibility.
A step count discount is a wellness-based incentive which is linked to physical activity. However, a no-claim benefit, when offered, is based on claims or other policy conditions.
A promotional discount is offered as part of a sales or marketing campaign. A wellness discount is linked to particular activities or behaviours and is governed by applicable policy terms.
*Standard T&C Apply
Disclaimer: The content on this page is generic and shared only for informational and explanatory purposes. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making any related decisions.
Insurance is the subject matter of solicitation. For more details on benefits, exclusions, limitations, terms, and conditions, please read the sales brochure/policy wording carefully before concluding a sale.
Claims are subject to the terms and conditions set forth under the health insurance policy.
The information presented is not meant to be a substitute for medical advice. Any suggestions mentioned should be considered for general use only. For expert guidance on any health ailment or medical issue, or treatment/procedure, please consult a certified medical professional.
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